Designing Trust in the Digital Economy

Introduction As AI reshapes how we build, create, and transact, trust has become the currency that matters most. Join us for an event on using AI to build trust across the new money era, content, and AI itself with keynotes, a hands-on AI skills challenge, and networking to wrap up the evening. What to expect 🎤 Keynote talks from industry voices 🙋 Live Q&A with speakers 🤝 Community networking Speakers Peter Zheng is Head of Design at OKX, where his team designs the products more than 120 million customers use to trade, pay and save. Over 20 years, his career has taken him from East to West, through agencies including W+K, TBWA\Media Arts Lab and Ogilvy, and in-house at Google, Samsung and Meta. Working across cultures has taught him that good ideas start with listening. As AI changes how products get made, he is helping his team move from designing screens to designing systems, with people at the center. Topic Intro: More of our financial lives now happen on a phone, at any hour, and soon with AI doing some of the work for us. None of that matters if people don’t feel safe enough to use it. Crypto gave us new ways to prove things. Anyone can check a transaction on a blockchain, and exchanges publish reports showing they hold customers’ funds. Yet people still hesitate before they hit “confirm.” Proof and protection are different things, and design has to close the distance between them. In this session, Peter shares how OKX designs for trust, from showing people how they’re protected to helping them understand what they’re agreeing to before it's final. He’ll also look at what changes when we start handing some of those decisions to an AI agent. Pearly Tan is Content Systems Director at OKX, where she is leading the shift from content design as a service to content as a scalable system for global digital products. She previously led Global Content Design at OKX and led the build of award-winning experiences across Meta Reality Labs, TikTok Shop and Bank of Singa